How to spot a Fake Guru

  1. They have the answers to all the questions  - How to start a business? I know how to do that! How to juggle? I can do that too. As a matter of fact, I started a business one time of a whole fleet of jugglers that could juggle and drove a fleet of leased ferraris. Doesn't matter what it is, they always claim to have experience in areas that they only have knowledge in. 
  2. They say they read lots of books - As I have mentioned, reading the top 3 books on football does not make you Emmit Smith or Troy Aikman. But this is what Fake Gurus believe. They put up smoke screens try to make up for their lack of experience in a given area by saying they have read books in that given area that makes them an authority, when it does not. 
  3. They interview or associate themselves with high value people to validate their fraudulentcy - They interview top entreprenuers, pay entreprenuers, and associate themselves with people who are actually successful in a given field in an effort to convince the unnannonited that they too are valid. This is basically guilt by association. The entreprenuers don't care because they understand that their business although unethical, is technically within the letter of the law. 
  4. They use material objects to project power - Exotic cars, women, houses all play to basic primal instincts within the human mind. They send the wrong message that this person is worth listening to because he or she has a desirable object. 
  5. They will never tell you how they made their money - They claim to be involved in many businesses either as owners, advisers or consultants. When you ask them how they made their money they go on a long diatribe of non essential facts to devert your attention away from the real question. The reality is that they make their money saying they're going to teach you how to make money. So basically they're famous for being famous, they ride that wave and get you to pay for their surfboards. 
  6. They always start their stories with the story - A real artists's story is constantly changing. The Fake Guru's story is always the same. They were poor and now they are rich and you need to give them money to see how to also be rich like them. They have to do this because if they told their actual story, it wouldn't support the false narrative they are telling. Their real stories are that they are masters of deception and they will tell you whatever you want to hear in order to get you to enter your credit card number. So basically, they stick with the same lie so that they don't have to remember what they lied about.
  7. They are vague about their past or childhood - This speaks to the above point. A Fake Guru will never tell you the entire dossier of how they arrived at the point where they are. They don't explain the process. It all just seems to have happened overnight. Because of this they will speak very vaguely about seminal human events in their lives. They always try to divert attention back to the message. You see this a lot with Fake Artists. They went from nothing to a chart topping artist all because of their own skill and talent, yet they still suck.
  8. They explain away dissenters or threaten legal action against them for exposing their cons - If someone exposes them for being a fake guru, they use Hagalian dialect techniques to divert attention away from the issue and onto the accuser. For example someone says "you are fake because my friend took your course and all you do is show videos behind your paywall of you talking about nonsense, but you never really tell us how to start and grow a business" the fake Guru might respond saying "Did you read this book, if you didn't read that book then I can't help you because you were supposed to do that first" and other bullshit tecniques that use manipulation to make the dissenter start to believe that they are the problem, when in fact they are not. The second thing Fake Gurus do is sue people who threaten to break the spell or house of cards they have set up.